Hi I’m Mariel Calara.

Middle child. Internet weirdo. Strategist turned copywriter.

I’m a Filipino-American who grew up in a small border town in Texas.

Meaning you can talk to me about my comfort food: Filipino food and hot sauce covered Hot Cheetos.

But back to work stuff.

Because of my strategic background, I’m drawn to creating weird internet-y work that’s rooted in truth.

Career highlights include making a karaoke video, working with grandma influencers and filming at the hot dog cart across the UN.